Selfridges has always been much more than a shop. We’re a social space where everyone is welcome and feels a sense of belonging, a creative playground where culture and commerce collide, and an experimental hub where you can discover the most innovative and sustainable ideas in retail. We’re here to help make the world brighter. And you can be an important part of this. We’ll talk more about the role below, but before we get to that, let’s share with you the good stuff…  

Rewards and benefits 

Life at Selfridges is dynamic, exciting, and always evolving. As well as working with some of the most cutting-edge, iconic and boundary-pushing brands, designers and creatives, we also offer our team members opportunities to help make a positive difference through our network of communities, both within and outside Selfridges. Here are just a few of our rewards and benefits that help make our team experience that bit more extraordinary. 

• Flexible working options to benefit you, your family and your wellbeing that can include part-time, flexi-time, job sharing or working remotely 

• Generous annual leave that increases with length of service 

• Up to five paid volunteering days – from beach cleans to co-ordinating food and clothing donations 

• Family leave that suits your set up including Maternity, Paternity, Adoption, Surrogacy and Shared Parental leave policies 

• Defined pension contribution scheme  

• Generous bonus and/or commission scheme  

• Enviable team member discount including sale previews and double discount days 

• Exclusive local discounts on a range of restaurants, bars, beauticians and entertainment 

• Subsidised gym memberships  

• Annual travel pass and cycle-to-work schemes  

• A sustainable car salary sacrifice scheme 

• Several internal communities to get involved in from our Diversity Board and Green Warriors who are leading the charge on D,E&I and sustainability, to the Wellbeings who are always thinking of new ways to champion healthy minds, bodies and routines for our team members 

• Workplace Options, our confidential team member assistance programme for when life gets tricky or you need a little guidance 

• Access to a wide range of training programmes to help your career development 

Read on to find out how you can play your part in Reinventing Retail… 

ROLE RESPONSIBILITY

Purpose of role:            

Play a key role in delivering annual category marketing strategy noting priorities from the business and facilitating these through relationships with brand partners. The Assistant Marketing Manager is a responsible for guiding brand partners in their opportunities to work with Selfridges to engage key customers, building trust and strong relationships with external partners and internal stakeholders to bring these marketing moments to life.

KEY SKILLS AND AREAS OF RESPONSIBILITY

• Key roles and responsibilities including:

• Building and maintaining strong, strategic relationships with fashion brand partners, working to understand their priorities and acting as a lead contact from the marketing team to facilitate the internal navigation required to secure support for products, launches and key moments.

• Understand the media opportunities for brands to invest in and be able to speak confidently to the benefit of a brand partnership with Selfridges.

• Establish relationships with the wider marketing team, updating and informing of key upcoming brand and category moments in order to collate a channel response and update the brand partner/business with key stories and the amplification agreed.

• Build strong relationships with key internal stakeholders for the category in order to align conversations around key opportunities, conversations and support allocated to brand partners.

• Guide, constructively challenge, and advocate for, well-thought through and validated copy and content per campaign, ensuring outputs are relevant and aligned with broader Selfridges messaging.

• Work closely with the Marketing Project Management Team to track progress with brand contribution targets, identifying risks, finding solutions and planning as a team to establish best practice in process for realising brand activations and campaigns with required internal teams.

• Practise continuous research of brand partner activations outside of the Selfridges relationships to understand their priorities, requirements and approach to activating in the wider media landscape.  

• Work with channel planning marketing team to consistently validate marketing strategy for our category campaigns, ensuring clear, rationalised, and measurable objectives, customer targeting, KPIs and validated customer journey(s). Utilise customer research and insights to determine appropriate marketing-mix and vehicles per campaign and continuously demonstrate understanding of both our customer and the divisions that we support.

THE IDEAL CANDIDATE

Experience:

• Experience and understanding of retail landscape
• Proven marketing/partnership experience, ideally working with partnerships in a luxury environment

Technical Skills:

• Excel, PowerPoint
• Analytical/numerical skills

Personal Attributes/ Behavioural Skills:

• Enjoy taking responsibility and building relationships through tracking projects from start to completion
• Effective communicator, confident talking to senior stakeholders from brand partners
• Great teamwork skills
• Critical thinker
• Curious and innovative thinking: Open to new ideas
• Commercial awareness
• Sales-minded
• Adaptability

• Demonstrates initiative and drive: Committed problem-solver
• Persistent, resilient, resourceful, and methodical work style with a ‘can do’ attitude and strong focus upon delivery
• Able to meet targets and take responsibility for own performance
• Capable of developing strong relationships with key stakeholders
• Outstanding organisational skills with strong attention to detail